Meta says Apple has made it ‘very difficult’ to build rival app stores in the EU

February 2, 2024
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Mark Zuckerberg testifying at the Senate hearing titled “Big Tech and the Online Child Sexual Exploitation Crisis.”
Mark Zuckerberg. | Tom Williams/CQ-Roll Call, Inc via Getty Images

Thanks to new regulations, Apple is technically enabling the creation of alternative iPhone app stores in the European Union. But that doesn’t mean large developers like Meta will bite.

CEO Mark Zuckerberg shared his company’s view on Apple’s new policies during Meta’s fourth-quarter earnings call on Thursday:

“I don’t think that the Apple thing is going to have any difference for us. Because I think that the way they have implemented it, I would be very surprised if any developer chose to go into the alternative app stores that they have. They’ve made it so onerous, and I think so at odds with the intent of what the EU regulation was, that I think it’s just going to be very difficult for anyone, including ourselves, to really seriously…

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